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Showing posts with the label seo

What are SERP features and why should I care?

What is a SERP feature and why should I care? Search engine results pages (SERPs) have come a long way since long ago they only displayed "10 blue links" I walked Over the years, search engines like Google have created many features for the user to operate on his first page. This is also good news for website publishers. More functionality means more opportunities and ways to rank, but more complexity for website publishers. In this overview, I’ll tell you what SERP features are, why they are important to SEO, and how to take the first steps in learning how to optimize for them. And, by the way, you can count on the SERP changing soon. The features are seldom constant. And, in fact, they are seldom all used at the same time, responding to user behavior, location, and history. What Are SERP Features? A SERP feature is a type of result shown on a search engine results page. Most people know the “10 blue links” — those are the organic listings that have been around the longest.

What Are Keywords and Why Are Keywords Important for SEO? Also, how do you do keyword research?

What Are Keywords? SEO Keywords: Single words or short phrases that describe the search queries people use in search engines. A website owner or marketer chooses keywords, uses them to drive content creation, and optimizes her web pages as part of an SEO strategy. Targeting your content creation and optimization to the words, topics, products, and services your audience is searching for increases your chances of appearing in search results. One of the reasons for optimizing keywords is that proper use of keywords helps tell search engines what your web page is about. This improves the likelihood that search engines will find web pages relevant to your specific search query. Please note that Google uses many signals to determine if a page is relevant to your search query and not just a keyword. But they are factors and we will share the data later. What is a long-tail keyword? Long-tail keywords combine three or more words to create more specific keyword phrases. Searchers perform long-

Internal links: What, Why and How - Jasim SEO Analyst

When you think of SEO, links probably come to mind. But there are different types of links. Your site has internal links from page to page, outbound links from your site to another site, and inbound links from another site to your site. Today I'm going to give you a quick overview of internal linking. Learn what internal links are, why they are important for SEO , and how. What are internal website links? Internal website links are links that point from one web page on one website to another web page on the same website. Examples of common internal links: Main navigation at the top of a website Footer links at the bottom of a website Contextual links embedded in web page content Links to related content on other websites Content These links (aka "fragments" or anchor links) within a web page Why are internal links important for SEO? There are several reasons why internal links are important to a website's SEO strategy. User Satisfaction : Internal links help site visi

5 Powerful Soft Skills Every SEO Should Have

What are soft skills and why are they important for SEO? SEO is more than just figuring out what's wrong with your website and communicating it to your customers and employees. To make a difference, you need to develop desirable soft skills. Soft skills complement hard skills. In SEO , hard skills are core technical skills and include using spreadsheets, creating SEO strategies, executing SEO tactics, and more. Soft skills, on the other hand, are all add-ons to a professional's success. Think about work ethics, communication skills, building relationships, and more. If you work for an SEO agency, you may have different people on your team to fill the gap between hard and soft skills. But that doesn't mean soft skills no longer matter. If you're a sole proprietor or small business, wear all your hats. You’ve probably been involved in SEO work as well as client management, sales, etc. Let’s also not forget about in-house SEOs, who often need to be the champion for every r

How to Remove a Webpage and SEO impact of removing webpages

In some cases, a website may no longer be relevant to your business. Or maybe there are other reasons for removing them. However, page shutdown can cause problems with search engine optimization and user experience. What are you doing? This article explains why web pages should be deleted and how to minimize the impact on SEO. Feel free to skip: Why delete your website? How does deleting your web page affect your SEO? Remove it? Outdated content is one of the most common reasons people want to remove a website. For pages that don't deserve tedious updates and rewrites, this makes sense. Sometimes you may want to delete web pages that are no longer relevant. In other cases, we may need to remove an entire section of our website. For example, if we no longer provide the services mentioned on the page. Of course, some website owners may need to remove harmful content from their websites. But that's another topic. SEO Impact of Deleting a Web Page on Your Website Publishing a web p

Why custom website design matters

In a world accustomed to instant gratification, ready-made website templates and drag-and-drop website builders are alluring. Popular websites such as Squarespace and Wix are very easy and you can create a website in a day. However, it's important to understand the difference between website templates and custom website designs. What is a website template? Templates essentially allow you to squeeze your company's key information into an established theme with colors, fonts, and organizational elements. . While it sounds simple, using templates comes with many challenges and limitations that can hinder your website's ability to convert visitors into customers. Why Custom Website Designs Matter Your website is the foundation of your entire digital marketing strategy. This is the company's most important sales and marketing tool. The bottom line is that custom website design matters. Here's why: One size does not fit everyone Templates are marketed as an easy and inexp

6 Must-Have Website Plugins for Your Website

WordPress is the world's most popular website builder, powering almost 40% of all websites. One of the many reasons for its popularity is the ability to easily customize your website to suit your brand's needs and goals using themes, custom code, and/or plugins. You may have heard of plugins, but what exactly are plugins, when and how should you use them, and which plugins do you really need? Let's: What is a plug-in?  a plug-in is a software used to add new functionality or extend the functionality of a website. It works just like the app for smartphones. Simply put, it makes it easy for users to add functionality to their website without her knowing a single line of code. For example, a hairdresser can use a plugin to add a calendar appointment tool to their website, and a clinic can use a plugin to add his HIPAA-safe contact form. But with over 58,000 WordPress plugins to choose from, deciding which one is best for your site can be overwhelming. but it is important to us

5 Ways to Optimize Your Blog Posts for SEO

Do you know why companies optimize their blog posts? To understand why you also need to understand the importance of SEO. The top list displayed on the first page of search results is limited. You want your website to appear when a potential customer enters a keyword or asks about your company's services. One way to get better results on search engine result pages is to bid on keywords and search queries through paid search. However, it takes a lot more to earn a prominent place in the SERPs. This is where SEO comes into play. SEO or Search Engine Optimization refers to driving traffic to your website through organic search engine results. When a user enters a search query, search engines such as Google and Bing fetch information from various websites and rank the results based on those that are most relevant to the user. Blog content may not be the first thing that comes to mind when you think of a successful website. Including a regularly updated blog on your website is one of th

How to find the best blog topics for your Business or industry - Jasim SEO

One of the most complex parts of maintaining a business blog is figuring out what exactly to write about and what kind of information resonates with your readers. (So ​​do we. I spent more time today figuring out what to write than actually writing.) explain the process. Find current and potential customers and answer all their questions. 1. Use the Content Tool. Tools like BuzzSumo are designed to help you find content ideas. In addition to using this site to find content to share on social media, you can also use it to come up with ideas for topics for your blog. Simply enter a keyword or niche in the text box and see which articles appear. You can also enter your blog URL to see your top-performing blog posts and spin them off. Always be careful not to completely duplicate your blog ideas. I want original content only for you. 2. Submit the customer survey. What does your audience want? They probably want more information about your industry, product/ service , company, and how to

5 SEO trends for your SEO strategy in 2022

1. On-page SEO and quality content What does quality content really mean? It's how you define your content. Google ranks pages based on the requirements (or NMs) that the page has met. Google always tells you to write for users, but they define "quality content" as having a useful purpose and accomplishing that purpose well. Additionally, high-quality pages have the following characteristics: High level of expertise, authority, and reliability (E-A-T). A good amount of high-quality main content (MC), including descriptive or helpful titles.Satisfactory website information and/or information about the person responsible for the website. If the site is primarily related to shopping or financial transactions, it must contain satisfactory customer service information. Positive website reputation for the website responsible for her MC for the site. (Source: Google Quality Guidelines) Therefore, all web pages should: Have a purpose consistent with the user's intent. Write t

The 6 Best SEO Apps for Android to Help Boost Your Website in Search Engine Ranking in 2022

Improve your website performance, check traffic, find keywords, and more with these Android apps. Search engine optimization or SEO has become a necessity to increase website traffic and visibility to your audience. Working on his SEO for a website or content usually requires a suitable workplace and a work environment that is not always accessible. These days, there are many apps for Android that can help you understand and improve your website's SEO. These apps can analyze your content and provide valuable tips for following best practices. This is essential for increasing search engine rankings. So here is a list of 6 SEO apps that have been handpicked from the many SEO apps available on Google Play. 1. Google Analytics    Before you take any action to improve your SEO, you need a service that measures the results of those actions. Google Analytics is one of the best analytics services. Additionally, it has a great Android app and is free to use. The Google Analytics app helps y

Google Analytics Guide for Tracking Website Activity and Visitors

Google Analytics Google Analytics is Google's tracking software that tracks and reports website traffic. This is a free service that allows you to track website activity and visitors. Google launched this service in November 2005. Google Analytics is currently the most widely used web analytics service on the Internet. Google Analytics analytics can also determine where visitors come from, how long they stay, and where they are. Using Google Analytics you can find the following details: How many people visit my website? Where do the visits come from [we can find out their location] What device was used to visit? Website Which pages of are visited most often? What blog content do visitors like most? How can I improve website performance? Google Analytics is connected to our website using a tracking code. This is the analytics account JavaScript code. These visits are Direct/Natural Visits Referral Visits Social Media Visits Organic Visits Direct visit Visitors who w

Easy Guidelines For Google Web Master Tools

Google Web Master Tools Formerly known as Google Webmaster Tools, Google Search Console is a free service provided by Google to webmasters. It provides information about websites and the people who visit them, allowing webmasters to check indexing status and optimize website visibility. This is a free or google tool for webmasters. Another important advantage of using this tool is that it helps us identify problems with his website and identify spam issues on the website. Verification using webmaster tools Create a blog with your blogger.com account. Sign in to Search Console using the link google.com/webmasters/tools/. Copy the URL of your blog with the .com extension. If the URL extension is .in, replace it with .com/ncr and press Enter. Then you can copy the URL with the .com extension. Go back to Webmaster Tools and paste your blog's URL into the text box with the Add Property button. Click the Add Property button. Next, you will be asked to authenticate your blog.